November, 2020

I, Isaac Eggebratten, had been a Financial Advisor in Minneapolis, MN for nearly a year. My prospects had run dry, and I was at the bottom of the barrel - attempting to claw my way back. I soon encountered Jim Effner and his prospecting bootcamp, P2P, where myself and other Under-5’s workshopped & role played each step. Finally, we came to an important piece of prospecting - FEED LISTS.

One of my fellow advisors, now the College Unit Director, said,

“I spend a few hours every Sunday night so I have them ready to go for the week ahead.”

A few hours? Did I hear that right?! Other Advisors echoed this and emphasized the time constraints they experience. There is no reason, especially with the state of technology today, that a few feed lists should take multiple hours.

We researched current technology and solutions, finding very little was available. We decided to set out on a mission to create the most efficient and effective prospecting server imaginable, helping Financial Advisors streamline their workflow and save them time in the process.

January, 2021

When we set out on this mission, we committed to one thing - to build a platform for Financial Advisors, by Financial Advisors.

With relationships from my home office, network offices, and online, we hosted countless meetings and beta testing sessions. We spent this valuable time gathering information, feedback, and testing our method with Financial Advisors like you. To honor our commitment, we were able to transform everything we learned into a truly unique service.

April, 2022

We proudly launched FeedListPro in April, 2022. Our first release went through many testing and redesigning phases, and we stayed true to our commitment. Today, we offer a platform that can build feed lists FASTER and more ACCURATE than was possible before. As we move forward, we hope to partner with you to continue revolutionizing the prospecting process and implement advisor feedback into our ever-expanding platform.

Isaac Eggebraaten is no longer affiliated with Northwestern Mutual® and is no longer employed by the company. Any references to Northwestern Mutual® on this website do not imply a current association or endorsement.

Isaac’s previous experience at Northwestern Mutual® was valuable to his understanding of the financial industry. However, it's important to note that his current endeavors, including the products or services offered on this website, are independent of Northwestern Mutual®.